Our Target Audience

Target Audience

I have created a questionnaire that has some questions on it that ask about what type of film do you watch, age and what film you have watched recently. If you wish to take the Questionnaire then please Click Here.

The target audience is really important as this will help with the sales of the films being released, this also increases popularity for a certain age group. The age group is important because if you get the wrong age group on your product then it could be dis-appropriate as if  product is not suitable for the right age E.G.

Saw which is a certificate 18 as it contains blood, guts and gore which is not what young children should be watching at the age of 7, as it could mentally scare the child for life.

Today we know that the new generation of teenagers like to watch more horror films more then the older generations because we like the thrill of being scared and frightened.

We have decided that the right age for our Horror film is a Certificate 15, as our horror film will consist of swearing and a bit of gore in some scenes. We know that the age group is correct because we did some research on BBFC about Classifications of ages Click Here To See Certificate 15

 Research From My Questionnaire

This is the age table to show me who is more likely to watch horror films, to see what age 

is most popular. The most popular age is between 15-17. It looks like it was a great idea to make a film that is suitable for the age of 15 and above.

There is a very strong trend showing that most of the people who answered the questionnaire that they all mostly said that horror films are set a night, with this information we could make some changes to the time we need to film this but its ok because he had already got our time right for the time of day we are going to be filming this